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Business Automation2019

E-Commerce Messenger Marketing Platform

Client: FlashChat

Contributed to the development of FlashChat, a Shopify app that recovered abandoned carts and boosted e-commerce sales through automated Facebook Messenger conversations. The platform helped merchants increase revenue through conversational commerce.

Key ResultUp to 10% sales increase for merchants through cart recovery

Challenges

  • Automating cart abandonment recovery via Facebook Messenger
  • Building a plug-and-play Shopify integration requiring no coding
  • Tracking revenue attribution from Messenger campaigns

Solutions

  • Automated Messenger flows for cart recovery with configurable incentives
  • One-click opt-in widgets for building Messenger subscriber lists
  • Revenue tracking dashboard with sales attribution per campaign

Results

  • Up to 10% sales increase for merchants through cart recovery
  • 4.6-star average rating on the Shopify App Store
  • Seamless integration with Shopify and WooCommerce stores

Technologies Used

ReactNode.jsFacebook Messenger APIShopify APIPostgreSQL

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