Business Automation2024

CRM & Payment Systems Integration

Client: Dr. Kelly Skincare

Integrated the sales and marketing stack for Dr. Kelly Skincare, a Swiss clean-beauty brand by aesthetic surgeon Dr. Kelly Vasileiadou. Connected Pipedrive CRM, Stripe payments, GA Connector analytics, and web forms into a unified automated workflow.

Key ResultUnified sales pipeline from lead capture to payment

Challenges

Disconnected sales, payment, and analytics tools
Manual data entry between CRM and payment systems
Lack of end-to-end visibility from lead capture to payment

Solutions

Pipedrive CRM integration for lead and deal management
Stripe payment processing connected to the sales pipeline
GA Connector linking Google Analytics data to CRM records
Automated form-to-CRM lead capture

Results

Unified sales pipeline from lead capture to payment
Eliminated manual data entry between systems
Full analytics visibility across the customer journey

Technologies Used

Pipedrive APIStripe APIGA ConnectorREST APIsWebhooks

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