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CRM & Payment Systems Integration
Client: Dr. Kelly Skincare
Integrated the sales and marketing stack for Dr. Kelly Skincare, a Swiss clean-beauty brand by aesthetic surgeon Dr. Kelly Vasileiadou. Connected Pipedrive CRM, Stripe payments, GA Connector analytics, and web forms into a unified automated workflow.
Key ResultUnified sales pipeline from lead capture to payment
Challenges
- Disconnected sales, payment, and analytics tools
- Manual data entry between CRM and payment systems
- Lack of end-to-end visibility from lead capture to payment
Solutions
- Pipedrive CRM integration for lead and deal management
- Stripe payment processing connected to the sales pipeline
- GA Connector linking Google Analytics data to CRM records
- Automated form-to-CRM lead capture
Results
- Unified sales pipeline from lead capture to payment
- Eliminated manual data entry between systems
- Full analytics visibility across the customer journey
Technologies Used
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